Photographers from The Commercial Photographers Network are no strangers to Sims Images, we have provided them with excellent photography for some time.

They insist on creativity, consistency, reliability and of course exceptional photography, which is exactly what we are all about.

commercial photography of electric scooter on the quayside of newcastle upon tyne by north east pho-tographer Critical Tortoise

Commercial photography of electric scooter on the quayside of Newcastle upon Tyne by north east photographer Critical Tortoise

Sims contacted Newcastle based photographers Critical Tortoise to help them out with a shoot to publicise the launch of a much anticipated electric scooter rental system in Newcastle city centre. Various iconic locations were utilised and even “Miss Newcastle” was on hand as the chosen model for the shoot.

Advertising photography of model in Newcastle city centre

Advertising photography of model in Newcastle city centre

Grey December skies and wet roads didn’t dampen the enthusiasm, we used portable off-camera flash to add shape and feel to the shots and Sims’ excellent post-production editing skills resulted in beautifully atmospheric photographs which made the bright orange scooters pop-off the backgrounds of the famous locations in and around Newcastle.

Photography of model outside Newcastle University riding an electric scooter

Photography of model outside Newcastle University riding an electric scooter

The next location was Sunderland which Leeds-based CPN member Simon Vine  was called-upon to shoot. The weather certainly turned against the team, heavy snow and ice-covered roads attempted to thwart their efforts but, as ever, the show must go on.

Commercial photography on sunderland riverside of model and an electric scooter

Commercial photography on Sunderland riverside of model and an electric scooter

Simon used similar off-camera flash to the previous shoot to ensure consistency with the previous photographs and once again a fantastic set of shots were presented and edited by the team at Sims in readiness for the launch of the electric scooters in Sunderland.

Advertising photography in Sunderland

Advertising photography in Sunderland

These two separate shoots are a great example of how the CPN can help achieve exceptionally consistent results in different locations when more than one of our photographers is asked to help out. We are incredibly proud of the quality of our photography and also the service that we give to each and every one of our clients.

After the stills had been used for the launch campaigns Critical Tortoise were called upon once again to shoot video. This time, the weather was kinder and we were able to film the scooters on Sunderland sea front and riverside. Our two man team was able to use gimbal, slider and fixed video cameras supplying both A roll for primary filming and also B roll for supplementary footage.

Video of models riding electric scooters in Newcastle and Sunderland

The secret weapon of the shoot was kept under wraps until the last scenes were to be filmed: our tandem bicycle was unloaded from the van and videographer Tony, equipped with a video camera on a gimbal, was positioned on the rear seat while photographer Andy rested his cameras to steer and power the craft along the riverside. With the models on electric scooters following we got some beautifully smooth footage that just wouldn’t have been possible without the use of our ‘mobile dolly”. Members of the public were treated to an awesome display of formation riding and Sims duly edited the video clips and a fantastic final result was achieved.

If you are looking for consistently brilliant photography, no matter where you are in the country, the CPN can help you out. Many of our members also shoot video too!. Please contact the CPN whether for just one location or all across the UK.

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